Powered by Sora, the new Bing Video Creator lets you make AI videos for free, but there are some limitations.
When OpenAI launched the AI video generation tool Sora back in December 2024, its ability to quickly create realistic videos from simple text prompts turned heads around the world. Six months later, Sora now faces a lot of competition, including Google’s impressive new Veo 3 engine.
Perhaps that’s why Microsoft Bing is now giving people free access to Sora with its own version of the AI video generator. Called Bing Video Creator, the tool is available for free on the Bing mobile app for users everywhere except China and Russia.
When you update or download the Bing app, you might see a tile for the Video Creator on the homepage. Otherwise, tap the right-most tab on the navigation menu and select Video Creator from the available options. To start generating videos, type your prompt in the dialog box and tap Create. You might be asked to sign in to your Microsoft account if you haven’t already.
At launch, you can create five-second videos with an aspect ratio of 9:16—the same as an Instagram Reel. But it’s not a quick process. If you choose the Standard pace from the settings below the dialog box, it might take several hours to generate one video. If you choose Fast, it might be faster, but it’ll still be a long wait. You can create 10 Fast videos for free. After that, you’ll need 100 Microsoft Reward points for each.
Create videos with your words, for free. Powered by Sora, Bing Video Creator is a new video generation tool that transforms your text prompts into short videos. Just describe what you want to see and watch your vision come to life. Bing Video Creator is free and is rolling out starting today on the Bing mobile app and coming soon to desktop and within Copilot Search. Learn more: aka.ms/BingVideoCreatorBlog Microsoft Bing: Your AI-powered search and answer engine.
